A beta mindset: lessons learned for the public sector

22 February 2021

Prahlad Koti, partner at Netcompany discusses the key challenges that the UK has faced over the last 12 months and how building effectively technology will bring sustainable good to SMEs and the wider public sector.

Do you think, despite its many challenges, it has been a good year for digital transformation?

Just 12 months ago we could never have predicted the turbulence that would come from an invisible foe, or its implications in terms of technological progress. For progress at pace has to be the defining characteristic of the year that was, and technology has sat at the heart of the UK’s fight against the pandemic; and will no doubt play an increasingly large role in its recovery.


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Q&A

Q&A: Wes Durow, CMO, Extreme Networks

08 February 2021

Wes Durow, CMO, Extreme Networks

Wes Durow, CMO, Extreme Networks

What was your big career break?

My biggest career development took place when I decided to move from working at an advertising agency over to the client-side. I was fortunate to make this transition during the early ascension of multinational telecommunications and data networking equipment manufacturer, Nortel Networks.

While certainly a challenging period, the rise and fall of Nortel provided me with so many different opportunities - both personally and professionally. Having been in a number of marketing roles since this time, I have learned more about developing and delivering on integrated business and marketing plans and am now a true believer that the purpose of business and marketing is not only to sell but to inspire.

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Remote working and learning

Here we go again

02 February 2021

It was March 16 last year when Matt Hancock, the health and social care secretary told the House of Commons that “unnecessary social contact” should be avoided as the UK experienced an exponential rise in coronavirus cases. Later that day, prime minister Boris Johnson announced this “very draconian measure” in a televised statement. Then a week later, Johnson’s ‘stay at home’ mantra was the harbinger for the rest of the working year.

Working from home is something many of us – me included – have either wanted or had enjoyed doing already, so knowing that we didn’t have to sit in traffic jam or stand underneath someone’s pungent armpit on the tube any time soon, was a game-changer.

 

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